tag:blogger.com,1999:blog-8023638254351254858.post6182579560122722681..comments2024-01-22T08:14:00.016+05:30Comments on Musings: Are we as unswayed by advertisements as we think……Shantalahttp://www.blogger.com/profile/15315301215585999657noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-8023638254351254858.post-5456971041589953202010-05-08T13:16:59.062+05:302010-05-08T13:16:59.062+05:30Hey Shiva,
You are right. Road side vendors will ...Hey Shiva,<br /><br />You are right. Road side vendors will also market themselves. Taking off from your example, you will probably go to the neater shop first. But, if you find products there that are past their sell by date, you wont buy the product from that shop just because it is clean, will you? You will check out the "normal" shop and if that offers a product that's not past its sell by date, you wont hesitate to buy from there.<br /><br />What I was trying to say in my post is if you have competing products from different brands, say for example, shampoos or moisturizers and you are not price sensitive, which one would you choose to buy and why?Shantalahttps://www.blogger.com/profile/15315301215585999657noreply@blogger.comtag:blogger.com,1999:blog-8023638254351254858.post-34831345063645528582009-04-14T01:22:00.000+05:302009-04-14T01:22:00.000+05:30hey shans,How is a marketeer different from a road...hey shans,<BR/><BR/>How is a marketeer different from a road side vegetable vendor. Both are trying to "sell" their product. It so happens, the "marketing" reach of one is much more than the other. <BR/><BR/> Isn't this exactly similar to the relationship between you and your customer, at some stage in your project cycle? The difference only being the number of people the mass-marketeers tries to reach.<BR/><BR/> The dynamics at play here is very similar to what happens when the customer stands in front of 2 adjacent shops, one looking neat and sophisticated and the other looking very normal. The customer has no knowledge of the quality of the product in the 2 shops. What will he do?<BR/><BR/>ShivaMShiva Maran EPhttps://www.blogger.com/profile/15726438245475002057noreply@blogger.comtag:blogger.com,1999:blog-8023638254351254858.post-26277179161631624122008-04-20T00:28:00.000+05:302008-04-20T00:28:00.000+05:30This comment has been removed by the author.Manoj Rhttps://www.blogger.com/profile/15786537255586729983noreply@blogger.com